Free Guides: North American Opportunities & Sales Strategies

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In 2022, businesses across the U.S. exported $2.062 trillion to countries around the world. Though trade reached every corner of the globe, the most prolific sales came from our closest neighbors—Canada and Mexico alone accounted for $679.2 billion in exports. Has your company considered selling your goods or services there? 

EXIM and the U.S. Commercial Service have partnered to create market guides to support American entrepreneurs. Download your copies of our Canada and Mexico guides for a country profile, sector opportunities, sales strategies, and more.

Data Includes:

Sector Research

The most important question for every seller is, will my product or service succeed internationally? In these guides, you'll see projections for several key industries, including sales performance, applicable legislation, public project opportunities, and more.

Sales Strategies

Every culture is different, and what works in one location may be received differently in another country. To lessen the burden of sales in a new market, learn about pricing, product differentiators, distribution, marketing tips, business networks, and more.

Bureaucratic Differences

Don't be surprised by differences in the legal and regulatory systems in other countries. These guides will point you towards subjects to be aware of, like trade agreements, tariffs or taxes, intellectual property protection, doing business with the local government, and more.