Success Story: A Strategy to Guard Against Fluctuating Domestic Markets

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When Michael Landa set out to make a healthier food for his dog, Max, he had no idea his new company would become one of the fastest growing pet food companies in the industry. Founded in 2009, within a decade Nulo was considering taking on international distributors. 

However, Landa soon learned that buyers in international markets expect credit terms. This can open a business up to risk, but Nulo was committed to supporting its partners, so it needed a fast way to mitigate potential problems.

To learn about Nulo's solution and how exporting impacted its business, fill out the form and download the case study.