U.S.-based wineries promote a strong economy and play a crucial role in selling wines across the globe. In 2023, U.S. wine exports had a total value of $1.23 billion. In fact, the millions of liters of wine and winegrapes that are exported every year support the creation of jobs, but these wins don’t come without exporting challenges.
If you had the chance to connect with 95% of the world’s consumers, wouldn’t you seize it? Exporting opens the door to reach that vast majority that would be overlooked by focusing solely on domestic sales. Companies who export are better positioned to stabilize their business by diversifying their offerings and reducing the effects of domestic market volatility. While exporting comes with its risks, it’s essential to safeguard your business against all potential challenges.
