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Free Market Assessment Tools for Exporters: Manufacturing Technology
March 28, 2017 Suhail Karim Beg, Business Development Specialist, Office of Small Business

In recent months, the International Trade Administration has published videos on “How to Export” with the purpose of helping businesses quickly undertsand how to navigate the exporting world. These “How to Export” videos are under five minutes with educational information that a business can implement in the short-term. For full access of all videos, click here.  To get more information about each of the video series, read below:

Mapping Out Your Export Plan

The International Trade Administration's "Top Markets Series" is an excellent, annually updated resource that covers most industries and sub-sectors. Plus, it’s free. Prepared by the Industry & Analysis business unit, these reports are a valuable resource in determining international market opportunities for your products or services. For example, the 2016 report provide subsector coverage of:

  • Industrial molds
  • Machine tool parts
  • Metal cutting machine tools
  • Metal forming machine tools

Each report provides a detailed assessment of the competitiveness landscape within a sector and outlines the opportunities and challenges facing U.S. exporters in key markets with country case studies. The country case studies provide rankings based on export potential for the industry and sub-sectors in select markets. They are laid out in a standard easy to read format offering recommendations on how exporters can improve their competitiveness. In brief, the country case studies cover the following:

  • Overall country ranking for an industry
  • Industrial sector sub rankings
  • Country overview
  • Export overview
  • Challenges and barriers
  • Know your buyer
  • National and regional trade shows

The report also contains an addendum with additional free resources available to U.S. exporters as well as an appendix with full rankings for those countries not covered in depth in the Country Case Studies section.

Financing the Plan

Figuring out which market to sell into and securing the sale is still only one half of the international trade transaction. Delivery and receipt of payment are not necessarily straightforward and things can and do go wrong for a variety of reasons.

Protect yourself against buyer nonpayment risk and increase your sales by offering competitive export credit terms with EXIM Bank's Export Credit Insurance. Learn more about our how you can grow your sales by downloading a free copy of our Export Finance Solutions Guide or speak with one of our Trade Finance Specialists today: 

Get a Free Export Finance Consultation Today!