Most U.S.-based small businesses rely solely upon domestic sales of their goods and services. The problem with this approach is threefold: Over 95 percent of the world’s consumers live outside of the ...
Businesses typically invest a large portion of their marketing budget in Business-to-Business (B2B) exhibitions at industry trade shows. This expense is understandable as a trade show represents prime...
Cash is king. Take it all day long if you can get it. But insisting on cash-in-advance is also a great way to give your competitors an advantage if they are offering open credit terms. This was the si...
